A woman is unique, but a fragrance is unique to a woman, its more the fragrance picks the woman, conforming to a woman's scent. I always know how to spot a person that I know is looking for a fragrance, They pick up one spray, wafting, pick up another bottle, stop and repeat. But finding that right fragrance for every person is a challenge, there is always three differences between scents. Fresh, Floral, and Warm.
There are certain selling points any beauty adviser must ask when showing, and selling a fragrance. First, you look for the signals that the client is interested in a perfume, and not just strolling by the counter and taking a sniff before they head on their merry way. I ask "Hi, How are you? I see you are looking at Lancome's premiere fragrances, what is your ideal scent?" Fresh, Floral, or Warm.
I'd combine the two--good parts in each-- and double down on in graf 1 on your experience at the perfume counter.
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